brain outline with gears on a blue technology background

Brain State® Brainwave Optimization®


Brainwave Optimization® relaxes your brain, which helps it regain balance. This helps your brain let go of stuck patterns, that may be impacting your physical and emotional well-being. Learn more about the process and benefits.

BRAINtellect® Portable Headbands


Our new headband helps sustain brain relaxation and flexibility. Clients’ report better sleep, stress relief, improved memory & recall, increased performance, and more. AND, it’s effortless. Lie back, close your eyes and listen.

Certified Licensed Providers


Over 40+ certified providers in 9 countries offer Brainwave Optimization to help people around the world. If you’re interested in learning more about becoming a provider, please contact us.

HIRREM™ Technology Research


Clinical research studies have been conducted, and are ongoing, utilizing our core technology; HIRREM™. Wake Forest School of Medicine, Department of Neurology, has published papers and presentations on the results.

Our Brainwave Optimization® Technology

What Is Brainwave Optimization?

Brainwave Optimization® is a way to help you achieve a deep state of relaxation by relaxing your brain. This supports you to perform optimally; enhancing your ability to achieve your goals for well-being, recovery, and more.

At a provider’s office; your session begins by settling you into a comfortable chair in a quiet, private room. We encourage you to wear comfortable clothing, because many people fall asleep.

A trained technologist places read-only sensors at strategic points on your scalp. These EEG signals are sent to our proprietary software that converts your brainwaves to corresponding music-like tones you listen to through earbuds.

The brain recognizes the reflection of its activity in the tones, like looking into a mirror. When it It begins to realize what isn’t optimal, it begins to reset and balance itself accordingly.

How is Brainwave Optimization Different?

Brainwave Optimization is based on advanced biometric data collection, or the measurement of an individual’s own unique biological signals.

Brainwave Optimization is different from other approaches in that it uses precision measurement devices and sophisticated algorithms to produce a high-resolution acoustic mirror of your brain’s activity in real time. Your brain frequencies are translated into sound frequencies that you listen to through headphones.

Brainwave Optimization’s advanced proprietary process converts this unique and complex data stream into a progression of music-like tones, providing a real-time reflection of one’s own brainwave activity.

Seeing its reflection in this manner prompts the brain to begin to adjust its brainwave activity to a more balanced state, resulting in a variety of improvements.  Over 122,000 people worldwide have experienced Brainwave Optimization.

Brainwave Optimization – Because Life Happens

Brainwave Optimization has helped over 122,000 people worldwide overcome physical and emotional challenges. It’s a safe, non-invasive way to help you make a life change from the inside out.

Learn more
By optimizing our brain,
we optimize our
entire life. Lee Gerdes

Founder and CEO

Find A Local Provider Near You!

Please be sure that you are engaging in the Brainwave Optimization process with one of our certified providers.
They have the latest technology and advanced training to offer you the highest level of service.

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Need Help? Have Questions?

Corporate Offices

Brain State Technologies
15150 N. Hayden Rd, Suite 106
Scottsdale, Arizona 85260

Brain State Technologies

Brain State Technologies Corporate Headquarters

Licensing Opportunities

Over 100 licensed providers in 15 countries offer Brainwave Optimization and B2v2 headbands to help people around the world. If you’re interested in learning more about becoming a provider, please contact us at or 480-588-6840.

Research Inquiries

If you are interested in more detailed research information, in conducting your own research utilizing our HIRREM technology, or have other unique opportunities, please contact us.