Brain State Technologies® was founded by Lee Gerdes and his son, Peter, in 2001. Lee struggled for more than nine years with his own symptoms of Post-Traumatic Stress Disorder, compelling him to seek a new path to a better life. Bringing together his knowledge of health, spirituality, physics and technology, he created Brainwave Optimization™. Today, the Brain State Technologies® team includes individuals with a high level of talent, passion and commitment to connect others to the benefits of a balanced brain.

  • Lee Gerdes
    Founder and Chief Executive Officer

    Lee Gerdes is Founder and CEO of Brain State Technologies®. He is the creator of Brainwave Optimization with Real-Time Balancing™.

    Lee is the author of Limitless You: The Infinite Possibilities of a Balanced Brain, published in 2009 by Namaste Publishing. His work emanates from a combination of his interests in how the brain works and how it affects mind, body and spirit – and his own personal trauma, a vicious assault that occurred in 1992. Lee has dedicated his life to understanding neuroplasticity (the ability of the brain to change itself) and how it can be applied to improve peoples’ lives.

    Lee’s work is daily proof that, in fact, by optimizing our brain, we can optimize our entire life and that “we can at last be the limitless individuals we were born to be.”

    He has brought his message to countless magazines, newspapers, television and radio interview shows and continues to be sought after to speak across the world on how we can apply advanced technology to restore balance and harmony to our lives.

    In 2004, Lee started KudoZone to provide his newly developed Brainwave Optimization process to the public. In 2005, KudoZone became Brain State Technologies® and began licensing the technology to affiliate offices throughout the world. Prior to developing Brainwave Optimization, Lee was a systems analyst, a pastoral counselor, a management consultant, and Vice President of Solutions for NetPerceptions.

    Lee’s education includes Doane College in Crete, Nebraska; Columbia University in New York; John F. Kennedy University in Orinda, California and Wartburg Seminary in Dubuque, Iowa.

  • Peter Gerdes
    Chief Information Officer and Acting Chief Operations Officer

    With more than 15 years of experience in the field of information technology, Peter Gerdes represents a strong combination of interest and experience in both the natural sciences and technology. After Peter’s father, Lee, began experimenting with Brainwave Optimization on himself, he turned to his son, who had left college and was experiencing a sense of chaos so many young adults do. With not-so-subtle encouragement from his dad, Lee and Peter began designing and testing protocol that would soon become Brain State Technologies.

    Completing his own series of intensive Brainwave Optimization sessions, Peter was able to complete school and graduate on the dean’s list. Brainwave optimization increased his clarity of thought, leading him to apply what he had learned in the biological sciences and information technology to advance the work at Brain State.

    Today, Peter is one of the main architects of the Brainwave Optimization™ system, continuously working with his father, the software development team, and other leading experts and researchers to usher in new applications that will improve the quality of life for those who suffer with brainwave imbalances.

    Peter has a personal interest in the brain-body connection, having developed his own program of maximum performance in fitness and nutrition. He is passionate about making Brainwave Optimization available to athletes, executives and performers to enhance mental acuity and performance.

    Peter graduated from Iowa State University with a bachelor’s degree in management information systems and has completed advanced studies in microbiology, genetics, theoretical chemistry, molecular biology and accounting.  He also has a certificate from Massachusetts Institute of Technology in Developing and Managing a Successful Technology and Product Strategy. 

    Peter was honored as a 2011 CIO of the Year by the Arizona Technology Council, honoring his leadership,  innovation and creativity in planning and deploying IT systems for Brain State Technologies.

  • Sung W. Lee, M.D., M.Sc., M.Phil.
    Director of Research

    As Director of Research for Brain State Technologies, Dr. Sung Lee works with founder Lee Gerdes to help discover, test and expand current and new applications for optimizing brainwaves, and hence, human potential.

    Dr. Lee is a physician who is deeply committed to sharing simple, effective methods for tapping our inner resources to promote health and excellence.
    Trained in internal medicine, mind-body health and clinical research methods, Dr. Lee operates a practice that provides Brainwave Optimization™ in Sedona, Arizona. Dr. Lee discovered Brain State Technologies® in 2008 when he was seeking out new, effective and efficient ways to help people improve their self-regulation.  Since that time, he has provided brain training to clients in northern Arizona and from around the world, and he speaks frequently about the role of brainwave balancing to overcome challenges and improve well-being.

    Dr. Lee is a student of the history of science and medicine.  He graduated with honors from Brown University and received a Rotary Foundation Ambassadorial Scholarship to study at the University of Cambridge in Cambridge, England.  He undertook his medical training at the University of California at San Francisco, Yale-New Haven Hospital, and the New York Presbyterian Hospital.  Dr. Lee underwent clinical research training at the Weill Medical College of Cornell University, where he led studies to test the efficacy of mind-body health practices to improve quality of life, and to reduce fatigue in patients with breast cancer and Parkinson's disease.  

    Dr. Lee's interest in mind-body health has led him to focus on the importance of the brain.  As a committed educator he regularly lectures on the importance of using the brain well, has made presentations in diverse settings including the United Nations, and is a scientific advisor to Brain World magazine. 

  • Sonya Crittenden
    Certified Brainwave Technologist

    Sonya arrives at Brain State after working in the medical field as an assistant at an urgent care. While she loved patient care and the challenge of the job, she became disillusioned with the limitations of traditional medicine, treatments that only addressed symptoms, and medications that introduced negative side effects. A long time believer that health and wellness start in the mind, Sonya was thrilled when she learned that Brain State Technologies was built on that core belief.

    Sonya completed her medical assistant certification at Pima Medical Institute and holds a Bachelor of Arts in Liberal Studies form Arizona State University. Sonya is originally from Seattle, WA but has lived in Phoenix for the past ten years. Her four year old son is the inspiration for everything she does and this technology gives her hope for his future, knowing that whatever his path may be, he will have access to hope and well being. 

  • Duane Ford
    Director of Client Services

    Duane honed his management, tech support and customer service experience through the management of Apple Specialist computer stores. His background also includes product development, management, and marketing; sales of software and hardware systems and services; and mobile iOS software development.

    Duane earned his bachelor's degree in Computer Science and Audio Engineering Technology from the University of North Carolina - Asheville. During college, he traveled nationally and internationally for a year with the performing group Up With People.

    Duane joined Brain State Technologies because of his personal experience with Brainwave Optimization, a deep interest in neuro-technologies, and a heartfelt desire to help people through the use of advancing technologies. Duane wants to see Brain State Technologies grow throughout the entire world.

  • Meghan Franco
    Certified Brainwave Technologist and Research Assistant

    As a Certified Brainwave Technologist, Meghan works with clients to help them achieve symmetry and optimized proportionation through Brainwave Optimization.   She divides her time between clients and working with Dr. Sung Lee as a research assistant.

    Meghan graduated with honors from Arizona State University and holds a Bachelors of Biological Sciences.  She has been fascinated by the brain since her early teen years and has research experience in several areas of neuroscience, including neurogenetics, neuroimmunology, and cognitive psychology.  Her honors thesis empirically investigated the cognitive-perceptual correlates of expertise.

    Through her diverse background in neuroscience, Meghan realized that her true passion lies in how human-systems neuroscience can be developed and applied to help people.  This desire is what drew her to Brain State Technologies and Brainwave Optimization, and she is very excited to lend her skills to further the mission of BST.

  • Paul Hastings
    Director of Software Engineering

    Software Engineer Paul Hastings works with Brain State Technologies founders Lee and Peter Gerdes and fellow software engineer, Russ Loucks, to create and advance the technology that delivers Brainwave Optimization to thousands of people throughout the world.

    As part of the Brain State Technologies software design team, Paul designs and develops the Optimization Suite, representing a wide variety of technologies and disciplines that deliver brain balancing procedures to clients. Paul helps establish software requirements, priorities and software delivery schedules.

    Having a personal connection with Lee’s passion and zeal to bring the joy and peace of balanced brains to the world, Paul and his wife, Paulette became affiliates of Brain State Technologies in 2007 when they opened their brain training center, Neuro Strength, in Bloomington, Minnesota. “We opened our office because the opportunity to help others – especially returning veterans – was just too compelling to pass up,” said Paul. “It is enormously satisfying to see the impact of our software on a daily basis.”

    Paul holds a bachelor’s degree in computer science from St. Cloud State University, Minnesota. He has developed software for Control Data Corporation in the power systems industry. He worked for many years as a software performance optimization specialist at Cray Research before joining Net Perceptions to take a ride on the Internet wave.

  • Barbara Jacobson
    Administrative Assistant

    Barbara Jacobson is an Administrative Assistant for Brain State. She has a degree in Business Administration and Accounting from Eastern Michigan University. Prior to Brain State, Barbara worked in public accounting, where she handled accounts for many large clients. She volunteers extensively throughout the community.

     Barbara believes in the benefits of both traditional medicine and other ways to achieve wellness, balance, and happiness in life. Barbara enjoys working at Brain State because she gets to see this belief in alternative healing modalities in practice every day.

  • Russ Loucks
    Principal Software Engineer

    Software Engineer Russ Loucks is a software engineer works with Brain State Technologies® founders Lee and Peter Gerdes and fellow software engineer, Paul Hastings, to create the technology that delivers Brainwave Optimization to thousands of people throughout the world.

    As part of the Brain State Technologies® software design team, Russ designs and develops the Optimization Suite, representing a wide variety of technologies and disciplines that deliver brain balancing procedures to clients. Russ helps establish software requirements, priorities and software delivery schedules.

    Russ has a bachelor's degree in computer science and mathematics from the University of Wisconsin. He has worked with Sperry Univac, where he worked on the first fly-by-wire flight management software for the Airbus. At Cray Research, Inc, he worked in the software technical support group as well as the applications development group where worked on quantum chemistry simulation and plastic injection molding distributed applications.

  • Mike Mahoney
    Licensing Specalist

    Mike first came to Brain State Technologies® to experience Brainwave Optimization™ for himself. The results were so remarkable that he left a decade-long career to join Brain State Technologies® in their ongoing mission “To Help People.” Mike finds his work as a Licensing Specialist both personally and professionally rewarding, and enjoys sharing this compelling opportunity for health and prosperity with others.

    A graduate of Arizona State University’s W.P. Carey Business School, Mike had a fulfilling career as a real estate business builder and educator. He likes working in the community and has served on an advisory board to the Arizona Supreme Court, offering counsel regarding the State’s foster care children.

    In his spare time Mike enjoys cooking, playing the piano, and travel. He currently lives in Scottsdale Arizona with his family.

  • Julie McCabe
    Certified Brainwave Technologist

    As a Certified Brainwave Technologist, Julie McCabe works with clients to help them achieve brain balance and harmony. Through Brainwave Optimization with Real-Time Balancing™, she is able to support them in the quest to achieve their health and wellness goals.

    A graduate of Clarkson University with a degree in biology, Julie has had a lifelong passion for learning, self-development and helping others.  For more than 20 years she has practiced a variety of alternative therapies with a wide range of clients seeking to add a holistic approach to healing.  Her personal experience of Brainwave Optimization for her own recovery from several health challenges has made her a passionate advocate of this gentle, non-invasive yet powerful method of supporting the body’s ability to return to a state of well-being.  Her work at Brain State Technologies allows her to continue her desire to assist others in finding their own optimum experience of life.

  • Elias Roman
    Network Support Engineer

    As a Network Support Engineer for Brain State Technologies, Elias Roman is responsible for network and application support to affiliates of Brain State Technologies. Elias is a seasoned technology professional with a diverse background in project management and client service delivery. Elias started in the telecommunications industry as a Lead Engineer for Nortel Networks and moved to the health care industry in recent years. Elias works with the network team to expand the continuously growing Brain State Technologies infrastructure.

    Elias has a bachelor’s degree in Computer Engineering Technology from the State University of New York at Utica. He lives in Phoenix with his wife and two sons.

  • Aaron Werner
    Technical Support Liaison

    Aaron Werner provides affiliated brain trainers with the answers and equipment they need when they need them. As primary liaison with Braintellect®, Aaron works with the manufacturer that produces the proprietary sensors, ear clips and other hardware that are part of the Brainwave Optimization™ system. He coordinates production, delivery, shipment and quality control.

    In addition, Aaron provides direct case management support to affiliates to help them produce the best possible results for clients.

    Aaron possesses a diverse educational background and has co-founded several successful companies, including a non-emergency transportation company and a retail/wholesale home improvement chain. His interests in personal growth and the creative power of human thought compelled Aaron to join Brain State.